Year
2025
Type
Rebranding
Team
Prapti Agrawal
Cafe Van Gogh, Arles is a café rebranding concept inspired not by Van Gogh’s paintings, but by his letters where his most vulnerable and human self truly existed. Instead of turning his work into décor, the brand imagines a space built around the thoughts he rewrote, crossed out, and never fully delivered.
The café becomes a living archive of unspoken emotions quiet, intimate, and imperfect by design. The visual identity draws from handwritten typography inspired by Vincent’s letters to Theo, featuring uneven baselines, subtle strikethroughs, ink-like textures, and an aged paper palette. Interiors feel like a private study rather than a gallery, with fragmented letter lines and marginal notes appearing across walls and table mats.
The menu is printed on folded paper like a letter, with no imagery only text. Items are named like drafts and emotional states, such as Draft No. 14, Theo, 3 AM, and Crossed-Out Thoughts, with pricing placed subtly and imperfectly. The experience ends with a quiet message: “You don’t have to finish everything you start.” Guests can also write on blank postcards words they’ll never send making the act of writing the most personal part of the café.
Year
2024
Type
Illustration
Team
Prapti Agrawal
This book is a visual storytelling project that explores the origin and evolution of Jaipur Blue Pottery, one of India’s most iconic handicrafts. Through a blend of narrative and illustration, it follows the journey of a single blue vase crafted in ancient Persia and carried across seas and deserts to the royal courts of Jaipur.
The story captures how this art form, once foreign, was embraced by local artisans, adapted with Indian aesthetics, and transformed into a tradition that thrives even today. It highlights the dedication of craftsmen, the challenges of mastering the delicate technique, and the cultural exchange that shaped the craft into its modern identity.
this project showcases my ability to narrate history through engaging visuals, simplify complex cultural heritage for young audiences, and design a cohesive, meaningful storytelling experience. It reflects not only the beauty of blue pottery but also the creativity, resilience, and legacy behind every piece.
This illustration project combines historical research with stylistic exploration. Inspired by Marc Riboud’s iconic 1967 photograph of peaceful protest, I studied the visual styles of Matt Blease, Petra Eriksson, and Luis Mendo focusing on minimalism, bold colour, and expressive composition.
Drawing from these influences, I created a final illustration that blends simplicity, strong colour choices, and my own artistic voice. The project highlights my ability to analyse visual styles and reinterpret them into a cohesive, original artwork.
Year
2024
Type
Social Media Strategy
Team
Prapti Agrawal
This book is a visual storytelling project that explores the origin and evolution of Jaipur Blue Pottery, one of India’s most iconic handicrafts. Through a blend of narrative and illustration, it follows the journey of a single blue vase crafted in ancient Persia and carried across seas and deserts to the royal courts of Jaipur.
The story captures how this art form, once foreign, was embraced by local artisans, adapted with Indian aesthetics, and transformed into a tradition that thrives even today. It highlights the dedication of craftsmen, the challenges of mastering the delicate technique, and the cultural exchange that shaped the craft into its modern identity.
this project showcases my ability to narrate history through engaging visuals, simplify complex cultural heritage for young audiences, and design a cohesive, meaningful storytelling experience. It reflects not only the beauty of blue pottery but also the creativity, resilience, and legacy behind every piece.
This illustration project combines historical research with stylistic exploration. Inspired by Marc Riboud’s iconic 1967 photograph of peaceful protest, I studied the visual styles of Matt Blease, Petra Eriksson, and Luis Mendo focusing on minimalism, bold colour, and expressive composition.
Drawing from these influences, I created a final illustration that blends simplicity, strong colour choices, and my own artistic voice. The project highlights my ability to analyse visual styles and reinterpret them into a cohesive, original artwork.
Year
2024
Illustration
Team
Prapti Agrawal
Type
